Doritos said Tuesday that it has ended a social media campaign with Samantha Hudson, a transgender influencer in Spain. Right-leaning accounts on social media had called for a boycott, citing past comments Hudson was alleged to have made on social media. Hudson, 24, a singer with 396,000 followers on Instagram, had posted a 50-second branded video on Instagram for a Doritos Spain campaign called “Crunch Talks.” It’s unclear when the video went up; as of Monday afternoon it had been removed from Hudson’s page. No other posts on her Instagram account feature promotion of the brand. Efforts to boycott Doritos online ramped up Monday and Tuesday, when the hashtag #BoycottDoritos circulated on X. Many right-wing accounts, which re-shared the original Doritos promotional video, homed in on posts Hudson is alleged to have made on the platform when she was 15, which they described as offensive. Hudson was reported to have…
